Where is Big Data Headed in 2015?

While big data analytics is seeing rapid adoption around the world, many businesses are still too inexperienced with the technology to take full advantage of its great potential.

bigdataHowever, as they continue to explore the possibilities and limitations of big data, they should be able to use it more effectively in the future. As the year is coming to an end, you should start devising strategies for implementing and managing big data next year.

Here is a look at big data predictions and trends for 2015….

Benefits of Implementing Big Data Analytics

The amount of data generated by businesses has increased tremendously in recent years. Businesses that have large amounts of data may not be able to manage and analyze their data efficiently with traditional data management systems. Big data is the ideal solution to this problem, because it enables businesses to handle massive amounts of varied data at unprecedented speeds.

By implementing big data analytics, you can obtain new insights from your data and use those insights to make better decisions.

This technology can help you gain a better understanding of your customers’ preferences and habits, improve customer engagement, develop better products or services, enhance risk assessment and management, improve data security and reduce costs.

Big Data Trends Moving Forward

While big data analytics holds a lot of promise, it may not deliver instant results for every business. According to an article entitled “Little Wins Key to Big Data Success“, businesses should focus on getting small incremental wins from their big data projects instead of expecting great things right away.

Those small wins are the building blocks of big data success. In order to get better results from your big data system, you need to know where big data is headed next year.

Re-emphasis on Systems of Record (SOR)

Businesses are discovering that the best way to access and analyze data that can help them answer critical business questions is to use the access keys of their SOR data to run queries.

Next year, more companies will try to connect their SOR data to big data repositories, so that they can find the information they need more easily.

Emphasis on Data Collections

When businesses come to realize that they cannot keep every byte of data that comes in, they will have to establish meaningful data collections that are useful to them.

As such, the demand for data analysts with library skills is expected to rise in 2015.

Assessment of the Role of the Cloud in Big Data

Many businesses choose to implement their big data systems in-house due to corporate governance problems and system latency. However, they may decide to move their big data applications off-premise in the future to improve their agility and business continuity.

In 2015, there will be more discussions about combining big data and Cloud computing.

It is important that you try to stay constantly up-to-date with the latest big data trends, because it can help you prepare for future big data challenges and opportunities.

About the Author: John McMalcolm is a freelance writer who writes on a wide range of subjects, from social media marketing to Cloud computing.