Hire and Retain the Best with a Sound Retirement Plan

Retirement is on just about everyone’s mind, especially talented professionals on the hunt for a new job.


If you truly want to hire and retain the best recruits, then it’s a good idea to promote your small business’s benefits package and retirement plan.

With a sound retirement in mind, here are a few ways your business’s retirement benefits could help you attract the best employees.


Put Retirement Benefits First

Sure, benefits package goodies like health insurance, paid time off, and flexible spending accounts are all great, but job seekers are really drawn toward your business’s retirement plan.

From 401(k)’s to pension plans, a sound retirement plan might just be a deal breaker or, better yet, a deal maker.

With this in mind, it’s more important than ever to put your retirement offerings in the spotlight when it comes to your job listing.

Recruits want to know if they’ll be taken care of after their working days are over let alone while they’re hard at work. Promoting your business’s retirement plan is an upfront means of showing potential employees you have their interests in mind.


Competitive Edge

It doesn’t matter if your business is small, medium, or large, chances are you’re in direct competition with other businesses. This is especially the case during the recruiting process.

As the following article shows, in order for your business to set itself apart from the rest of the competition, you need retirement plan solutions.

Whether you offer an accelerated 401(k) or a profit-sharing plan, promoting your retirement plan will help set your business apart from the rest.

Seeking Long Term Job Seekers

Your small business doesn’t want to get caught up in the recruitment process every other year. Besides, it’s more cost-effective to keep an employee than to hire a new one.

With this in mind, promoting your business’s retirement benefits will help you find the long-term recruits you’re looking for.

Including your retirement plan information directly in your job posting and on job boards is the perfect way to find employees who are looking for a career and not just another job. When your business showcases its retirement plan, it shows career seekers that you’re a long-term employment solution.


Choosing the Right Plan for Your Business

There are a number of retirement plans your business can provide its current and potential employees.

With more and more recruits becoming retirement-savvy, it’s important to choose a retirement program that truly benefits your employees.

In terms of traditional retirement plans, the 401(k) is the standard among millions of businesses. With a 401(k), contributions are tax deductible and you, the employer, are able to contribute to your workers’ accounts.

There are also Simplified Employee Pension Plans, Employee Stock Ownership Plans, and Savings Incentive Plans among others. Whichever plan you choose to provide to your employees, make sure you highlight its benefits throughout the recruiting process.

When it comes to hiring the best, promoting a sound retirement plan can help your small business get talent in the door.

About the Author: Adam Groff is a freelance writer and creator of content. He writes on a variety of topics including job hunting and employment.