Amazon is one of the biggest distributors of products in the world. It ships to over 100 countries and regions, and its popularity is only increasing. It’s used by millions of consumers every hour of the day, and its reach is phenomenal. That’s why it’s an excellent place for businesses to sell their products. Thousands of consumers could come across an item, compared to fewer people if only on one company website. However, selling on Amazon requires a lot of thought, and there are many hoops to jump through, ensuring items are sold properly. Plus, some items are on restricted lists, making them harder to sell. There is an Amazon category approval service that can be used to get items approved. It’s often far easier using this service than talking with Amazon support for several hours. So really, how easy is it to sell on Amazon?
Depending on your product, it can be relatively easy to sell on Amazon. Firstly, you will need a business plan to start selling your products. This plan will include everything from sales predictions to marketing materials. This plan is pretty easy to make once you’ve done your research and looked at product trends, visibility, and market value. All of this research ensures that a product will actually sell on Amazon and that it will be approved for selling.
Registering an Amazon account to begin selling is relatively easy too. There are two types of accounts available. One account is for the low-level sellers and the other for professional sellers. Professional sellers are people who likely sell various items on Amazon. The first type of account is totally free, and charges will only be incurred for every item sold. It’s usually a small fee but depending on how many items get sold, the fee could result in being quite large. The second account actually has more features for sellers to use, such as looking at trends and analytics, but this account also has a monthly fee of $39.99. This fee is manageable, especially if the account is being used to sell hundreds of items per month. The second account has more to offer and can help any seller improve their sales, making more money for both the seller and Amazon.
Once you have created an account, it can often be frustrating to have your products approved in specific categories. This is certainly a downfall when it comes to using Amazon. This category and brand approval process can take some time, especially when other sellers register and sell similar products. Thankfully, there is a way around this process. There are plenty of external services which can speed up the approval process. Services can vary depending on the categories you need approval for, but usually, by using a third-party service, you can really speed up the whole process and focus on selling the products. These services can be used for any product, whether it’s for retail, online arbitrage, or wholesaling.
When using Amazon to sell products, once sold, Amazon will ship your product for you. However, in order for this to happen, you need to send your products to the Amazon warehouse. There are numerous warehouses, but once you upload your products to the site, a database will configure where each product should go. You can then weigh your items, print off a shipping label that Amazon has created, and send them to the warehouse directly. Once arrived, an Amazon employee will take over and put your items in their allocated spots. From the moment you ship your products, Amazon will take care of everything. You can choose to optimize your Amazon store, making it more visible and user-friendly, but this is not compulsory.
Overall, using Amazon is pretty straightforward. It may take some time to set up your store and listing items, but even then, that’s not a significant inconvenience. The perks and sales Amazon can achieve outweigh any of the negatives.