Opening a Tea Shop? 4 Strategies Steeped in Success

Did you know that tea is the second most popular drink worldwide? The love for tea has taken hold of people in the States, making now a great time to open up your very own tea shop. Having a tea shop is a great way to make a living using your creativity and social skills, but there are a few things you must consider before getting started.

Read All About It

How much do you know about tea? Do you know the four types of tea, their history, their origins, and their benefits? If you aren’t already a tea connoisseur, it’s time to hit the books. Your customers will ask you questions about the tea you serve, and you will need to educate the other employees about your teas. There is so much to learn; don’t skip this crucial step!

Realize a Tea Shop Is a Business

First and foremost, your tea shop will be a business. If you are unsure about your abilities as a small business owner, you will need to do research in this area. You can take business classes, complete online courses, talk to other business owners, or do your own research. Starting a tea shop requires marketing, accounting, and compliance with food safety codes. You will need to identify your target market and your ideal location. There is a lot to nail down on the business side before you can open your shop, but it is critical to your success.

Come Up with a Concept

Even if you are the only tea shop in your town, you still need to develop a unique selling proposition. Why do people want to come to your shop and relax for a while? Why will they pay more for a cup of tea at your place than they would to just make a cup at home? If you are in need of some ideas, look at how New York City is doing tea. Whether you offer free Wi-Fi and a cozy atmosphere or a luxurious experience, there has to be something special about your shop that draws people in and creates loyal customers.

Obtain the Proper Equipment

From serving dishes to China and everything in between, there is a bounty of equipment you will need for your tea shop. Industrial freezers, refrigerators, and display cases are all necessary. You will also need a barcode inventory system to keep track of everything you have available. Make a list of everything you need before getting started so that you can prepare financially.

As long as you have the above things in order, you can rest assured that your tea shop is likely to succeed. Too many people love tea, and a tea shop is an ideal location for them to enjoy their favorite hot drink while relaxing and socializing.

Guest author, Lizzie Weakley is a freelance writer from Columbus, Ohio. She went to college at The Ohio State University where she studied communications. In her free time, she enjoys the outdoors and long walks in the park with her 3-year-old husky Snowball.  @LizzieWeakley