As a business owner, you realize the importance of attracting new customers, which helps to expand your base and your profits. While offering great products or services will be the primary way you accomplish this, don’t overlook the importance of your signage, especially storefront signage. If you have signs that are eye-catching, easy for customers to see and read, and will be memorable for all the right reasons, you’re one step closer to keeping your business successful. As for the types of signs to use for your storefront, here are five popular ideas you should consider.
At your storefront, dimensional signage featuring lettering, logos, and more will always attract a crowd of people. Usually available in lit and non-lit styles, you can have virtually unlimited designs and shapes with dimensional signs, so let your imagination run wild.
Becoming popular with more and more businesses, LED signs are very bright, tend to last a long time, and can be customized for any type of business. LED lightbox signage, for example, can illuminate any sign that you’d like to be visible any time of day or night. That way, you don’t have to purchase a completely new sign every time you change the business offering or product highlight. When you’re ready to update the sign, you simply replace the cardboard or vinyl sign with a new sign within the lightbox itself. Plus, LEDs can be more energy-efficient, which can brighten your sign while lowering your energy and maintenance costs.
Usually made of cedar or high-density Urethane foam, sandblasted signs for your storefront will always stand out in a crowd. Featuring a vintage look that will take customers back to having plenty of fond memories, this is a sure way to give your storefront a level of professionalism and elegance.
If you want a type of storefront sign that combines many elements of great signage, consider wall-mounted cabinet signs. Along with being extremely affordable, they can be made into standard boxes or custom designs. Featuring translucent graphics, UV-protected fronts, and bright LED lighting, wall-mounted cabinet signs are also very easy to install or remove if needed.
Finally, if you own a restaurant, boutique, or another type of business that emphasizes an intimate atmosphere, you may want to consider substrate panels for your storefront signage. Using aluminum composite substrates, these signs can be very inexpensive to purchase, yet look fantastic outside your business. Even better, these signs are known for being extremely durable, meaning a small investment will likely last you many years.
No matter which type of sign you choose for your storefront, you can have a great-looking sign that won’t bust your budget. Whether it’s substrate panels, sandblasted signage, or dimensional letters, customers will soon be commenting on how much they love your new sign.
Anica is a professional content and copywriter who graduated from the University of San Francisco. She loves dogs, the ocean, and anything outdoor-related. You can connect with Anica on Twitter @AnicaOaks.