Tech This Out: 10 Steps To Migrating Your Business Into The Digital Age

Whether your business is a new venture, or one that has been putting off the inevitable for some years, now is the time to take it into the digital arena. This opens up the door to quicker growth, increased profits, and greater stability. Frankly, that’s everything that any entrepreneur could shoot for.

If you’re going to make this transition, though, the migration needs to be smooth. It can be a daunting process, especially when you’re not a tech wizard. As long as you focus on each of the elements below, you should be just fine.

So, what are you waiting for? Let’s turn your outdated venture into a modern business that’s set for years of success.

#1. Reaching Digital Audiences

The main incentive for transforming the business comes from the potential to sell products to a far larger customer base. With over 1.3 billion live websites on the internet, grabbing your fair share of the audience isn’t down to luck. You must know how to work for it.

Search engines are your greatest asset by far as most consumers will turn to Google when searching for a product. Meanwhile, a strong social media marketing strategy should stop the threat of customers scrolling on. Just remember that different demographics respond to varying ideas. Therefore, you must know your place in the market.

It’s also worth noting that the methods used for local marketing should vary from those aimed at reaching universal audiences. Show that you understand the needs of an online audience, and the migration will be far smoother.

#2. Handling Online Payments

Gaining interest from the online audiences is one thing, but converting it into a sale is another altogether. Due to the nature of digital business, obtaining their trust needs to be one of the top items on the agenda.

There are many contributing factors to consider. But ensuring that the clients are able to complete their purchases in a convenient manner is one that must be perfected instantly. The choice of ecommerce system is one of the most important decisions you’ll ever make. Accepting as many payment types as possible is key.

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If the business plans to accept credit repayment plans, it must also run the necessary credit history checks. Letting money slip through the net due to bad debts is the last thing any entrepreneur needs. And if you do allow this to happen, you’ll only have yourself to blame.

#3. Using Modern Staffing Management

Moving into the modern business arena isn’t just about the way you interact with clients. The entire operational process can benefit from the introduction of advanced ideas. This is particularly evident when considering the recruitment and management of your team.

Every entrepreneur needs to be supported by productive employees. In today’s climate, it’s important to consider the benefits of outsourcing tasks to companies and freelancers. Or you can look to incorporate smarter recruitment methods when finding permanent on-site staff. The combination of those two ideas should work wonders.

Perhaps most importantly, communication and morale need to be maintained. Automated tracking and staff rewards should have a positive impact.

#4. Going Paperless

Turning your business into a digital operation allows you to bypass many problems. The ability to remove paperwork and physical filing systems is one of the most rewarding elements. This one step can save time, money, and space around the commercial properties.

First and foremost, you must look to improve the organization of anything related to the company’s finances. Investing in a new Accounts Payable system puts you in far better control of the firm’s accounts. However, you must learn to appreciate the importance of change management as well as the project management. After all, the human input is still central to the overall output.

Making the office spaces paperless isn’t just about the invoices and contract agreements. Your company handles many document types. Going digital enables quick access, even when you’re not in the office.

#5. Providing Digital Customer Care

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When thinking about the clients, your initial concerns revolve around the ability to gain their custom. In reality, as is the case with offline ventures, the key to sustained success comes from gaining their loyalty.

The lack of human interaction can encourage digital businesses to forget that consumers are still human. If anything, online interactions have an even greater need to be supported by great customer care. This can range from adding Live Chat to your website to providing telephone care and online FAQs. Either way, showing clients that your commitment doesn’t end with the sale is key.

It’s equally imperative to ensure that the company has established a fair returns policy. Removing any doubts can remove customer apprehensions. Crucially, it protects the company too.

#6. Protecting Your Assets

Avoiding the possibility of unnecessary returns is just the start of protecting assets on the digital platform. As part of the bid to provide a safe transaction, you should have invested in strong data protection. After all, one breach of data could bring long-lasting problems.

Once you become a digital business, intellectual theft becomes a far greater problem. The fact that you’ve reached a bigger audience means that your content could be seen by people that try to steal your ideas. Protecting your brand trademarks and innovative ideas is essential. Running a successful business is tough enough at the best of times. Allowing others to profit from your work is not an option.

There’s still a need to take care of physical assets, including your stock, particularly when you still run an offline store. Once again, though, digital tech and CCTV facilities are your greatest asset.

#7. Joining The Community

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The online community is simply massive, and your business needs to become a part of the conversation. Many entrepreneurs that are new to the digital arena assume that it’s them versus the world. While some companies are your direct competition, not everyone is an enemy.

It’s possible for two companies to share a similar audience without being in direct competition with each other. When this is the case, joint marketing ventures can pay dividends. Alternatively, sharing market insights can help both parties stay ahead of the crowd in their respective crowds. As a digital business, you must grab hold of every opportunity that comes your way. This is one of them.

On a separate note, you can embrace the community vibe by encouraging existing clients to spread the word. Testimonials, customer reviews, and referral schemes can all help the audience grow at a rapid rate. In most cases, this will be far more efficient than your marketing schemes too.

#8. Incorporating Time Savers

Time is the most valuable asset in any business venture. Embracing the digital arena to its full capabilities gives you the best chance of maximized efficiency. Investing in video conferencing systems can be a great starting point, as it removes the need for unnecessary travel.

It’s often worth choosing computerized systems to handle key business activities. From automated stock management to email marketing workflows, the time saved allows you to focus on other areas. If nothing else, reducing the threat of human error should provide a better customer experience.

Forms can also be used to save time during recruitment processes as well as customer interactions. Apart from saving time, it should make life a lot less stressful. In turn, this should promote greater clarity when making other crucial decisions.

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#9. Tailoring Your Operation

Every digital business is unique and should embrace its strengths to find the best route to success. However, it’s equally crucial to remember that those characteristics may need to be altered in some geographic locations. This is because cultural variances impact customer trends.

All customers need to feel comfortable. This is why you must understand the importance of presenting information in their natural language. Even if they can read English, many clients will prefer to use a website that’s easier to navigate. Besides, this step shows that you’ve actively thought about their needs.

With this in mind, many digital businesses find that hiring external help is the best way to branch out. Turn the company into a franchise, and the small profits in each new location will increase the overall takings without any extra work.

#10. Maintaining Offline Endeavors

Transforming your offline company into a digital one can take everything to the next level. But that doesn’t mean you should abandon the existing company model. If you’ve been making money from those traditional ideas, there’s nothing wrong with continuing them alongside the new ones.

In truth, the digital presence is likely to increase the company’s local presence. Still, printed marketing materials and promotional events can still play a positive role. If you make the transition to the digital playground without appreciating your old clients, they may feel alienated.

Besides, a company that achieves success on both platforms is sure to reach its goals far sooner. Given that this is the whole point of taking the venture online, this should all the incentive that you’ll ever need.

Build A Better Business With Customer Feedback

They say that the customer is always right. Although if you are in sales or the service industry, this can be a tough thing to deal with, especially if they are difficult, picky, or just plain rude. However, it is true that while they might not always be factually correct, they are always right in the sense that they need to be high up the priority list for anyone that is trying to sell. After all, it’s their purchases that pay your wages, so why wouldn’t you try and increase the positivity of their experience? However before you can do this, you will need to seek out those customer’s opinions so you can find out what they really want. With this in mind read on for a guide on sourcing reliable customer feedback that can help you build a better business.

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Surveys

In the modern era, we have unprecedented access to customer feedback. One of the ways business owner can access this is through surveys.

Surveys are usually short questionnaires that include mostly closed questions of the yes/no or degrees of agreement variety. They are designed in this way to make them easier to complete, something that can increase the return rate.

Many companies now use online survey providers that pay rewards in the form of points, vouchers, or even cash to their participants now. This motivates them to actually fill out the surveys, proving more information for the company that is seeking it. This can work exceptionally well because the surveys are quick and easy to do, the participants are motivated, and they can easily access them online making it easy to actually collect the results. After all, who but the most prepared people will return postal surveys?

The Information that is gathered that can be then used to change the product or service you are offering to make it more appealing and so more sellable. Something that can definitely help you to build a better business.

Business adjacent sites

Don’t forget that customer opinions exist in places outside of the more traditional things like surveys too. Unfortunately, many businesses often ignore the importance of comments and articles on sites that are adjacent to their company. These sites are dedicated to users and fans of the company’s brand or product, like this https://netflixupdate.com/star-wars-rebels-netflix/ site for Netflix, and can be very informative to what customers are specifically asking for.

As a business owner, try not to see these sites as troublesome or as an irritation. Instead keep an eye on them, taking in what is trending and what customers are asking for, as this information can all be used to help to further inform your product or service. Something that can enable you to provide more of what people want right now and so help to boost your businesses success.

Reviews

Reviews are another fantastic way of collecting customer feedback that can help you shape your products, customer service, and even your marketing strategy.

Learn from the good as well as the bad!

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Reviews are all about previous customers leaving you feedback on how they found their purchase and their purchase experience online. They can do this through your own review system or through independent services such as the one offered at https://uk.trustpilot.com/categories.

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Using reviews is particularly useful because you are dealing with people that have actually been through your sales system so they will have highly relevant feedback and suggestions that can be used for improvement, a lot of the time.

Of course, extracting the data from these reviews isn’t as easy as it is from surveys. This is because of two factors. The first is that not all reviews are genuine, as some unscrupulous sites offer payment for requested reviews, both positive and negative. Something that can distort the results.

The second issue is that the most valuable feedback often comes from negative reviews, not something that you will be actually aiming to get for your business. In fact, such reviews may even put other potential customers off. That is why it’s so vital to deal with these evaluations in a highly compassionate and non-confrontational manner. Something you can learn about in detail at https://econsultancy.com/blog/.

It’s never too late to say you are sorry!

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In summary, though, the best approach is, to be honest, apologize, say you value their feedback, which can be used to make sure this never happens again and offer recompense. In this way, you can use a lousy review for two useful purposes. One to show that you care about your customers, and the second to show that you are open to changing the way things are run to better accommodate them in line with their feedback. Something that will allow you to build a better and more successful business.

3 Things You Never Want to Experience With Customer Relations

Nightmares can affect us in many different ways. A recurring nightmare can constantly pester us and force us to wake up worried and in cold sweats, and they can also become psychologically damaging at times. Luckily, this is rare and most of us experience nightmares because we’re worried about something. Whether it’s a phobia of losing your business or being embarrassed during a public appearance, here are some of the customer relations nightmares that you never want your business to go through, and also how to avoid them.

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  1. Injuring a Member of the Public, a Client or a Customer

All hell will break loose if you injure someone in your line of work. When it’s someone in your own company, then it can usually be handled in a professional manner. This is because the employee doesn’t want to lose their job and the employer doesn’t want to create a public outcry or draw attention from the media.

Injuries can happen in a number of different ways, and there’s a huge difference between physical and psychological injuries. For example, specialised services like Elan Law bed bug lawyer may be required if you operate a service such as a hotel or fashion store. Bed bugs can easily transfer between people on their clothes, and it can create widespread panic. No one wants to be told that a customer found a bedbug in one of their packages you sent overseas, and it will create a storm of negative publicity.

In order to prevent situations like this, it’s important to learn everything about your business and plan for any possible failures because there’s no coming back from it. Make one mistake, and you’ll likely lose a huge chunk of your business, if not the entire company.

  1. Going Viral in All the Wrong Ways on the Internet

Going viral on the internet can happen in a number of different ways, but you’ll ideally want it to happen in a positive way. Going viral for negative reasons will get you out there but, contrary to popular belief, not all publicity is positive. The internet is a ruthless and cutthroat place, so if you want to stand out it has to be for all the good reasons and you may even need to learn about how internet culture works if you want to take advantage of going viral. The last thing you want is to have your name associated with an internet meme that mocks your company, because you will forever be branded as a joke business that can’t be taken seriously.

  1. Being Ridiculed by Another Company With No Comeback

And lastly, on the topic of internet culture, it’s important to understand that other companies will try and take advantage of internet trends to bring your business down. For instance, Wendy’s started a social media stir when its Twitter operator started ridiculing other companies and people on Twitter. The Tweets went viral and boosted business for Wendy’s. Although it sounds ludicrous that negative comments directed at paying customers helped to boost their business, it’s one of the quirks of the internet and you need to be ready to appeal to the general audience of social media if you want to remain successful. If you’re on the receiving end of this type of ridiculing, then you need to prepare a comeback or else you’ll be shunned by many young and impressionable consumers.

5 Strategies to Increase Brand Awareness Through Customer Service

Do you want to build your brand without breaking the bank? What if you can use your humanity to improve ROI

You can succeed in business without spending a lot of money on complicated marketing schemes. In fact, you probably already have everything you need if you commit yourself to customer service excellence.

Every time either you or a team member answer a question or address a problem, you have a chance to win big. After all, people talk about their experience with your brand, giving you tons of free publicity. When your customers have a positive experience, they become unpaid brand advocates who will refer business to you. On the other hand, when they have a bad experience, they can leave bad reviews and damage your reputation.

So, let’s take a closer look at how you can use customer service to build our brand.

1. Listen and Take Action

Whether you deal with customers online or in person, listening is your most important responsibility. First off, listening helps you understand the problem at hand. Also, by listening, you make your customers know that you care.

When dealing with someone face-to-face, you should pay attention to body language as you listen. Over the phone, you have to depend on tone of voice. When communicating in written form, you have to carefully interpret word choices.

When your customers finish speaking, assure them that you want to take care of them. Next, take action. Your prompt response will help assuage their concerns.

2. Help Angry Customers

Thanks to social media, encounters with angry people pose a grave threat to your brand. Bad reviews can spread like wildfire.

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Rather than hiding from irate customers, engage them. Face the challenge head-on and use customer service excellence to turn your detractors into supporters.

Just imagine the reaction of your social media audience when you make a heartfelt apology to irate customers. Even more so, think of the reaction when you accept responsibility and work together to find an acceptable solution.

3. Deliver Exquisite Content

Part of your customer service strategy should include the publication of valuable online content. When you contribute answers to real questions and practical solutions, you will establish the authority of your brand.

Make sure that you always create content from the perspective of customers and publish it to your website. From there, you can share it on your social media channels where you can provide links that lead back to your site.

When you develop a reputation for posting user-friendly, actionable content, you will encourage repeat visitors. As a result, your audience will naturally view your brand as the natural choice when they get ready to buy.

In addition to practical content such as tutorials and “how-to” guides, be sure to include some humor as well as a variety of content types. MailChimp provides a good example of supplying superb content to an audience.

When you visit MailChimp on social media, you can see how they provide free statistics and tools that people can use without becoming a customer. The brand also provides customer service through Twitter, where everyone can see how well MailChimp serves customers.

4. Communicate Non-Stop

When you engage your customers, you make them feel personally valued rather than just another number. For this reason, you must take every opportunity to reach out to them. Success really is that simple.

The fact of the matter is that you must respond to every comment left for you on social media. The same thing goes with email messages and voicemail.

In addition to that, use your customer relationship management to find reasons to contact customers. For example, you can have your software remind you to send thank you notes after a sale. Likewise, you can send customers birthday cards and schedule routine follow-up calls.

The cool thing is that better communication can result in dramatic improvements in sales. After all, customers who feel good about your brand will also feel a sense of loyalty. So, whenever possible, ask customers for feedback about everything from products to their personal preferences.

5. Surprise Your Customers

Despite an awareness of the essential role customer service plays in success, many companies fail to deliver. In effect, you can profit from the failures of other companies by surprising your customers with outstanding service.

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Give your social media presence a “Wow!” factor by organizing promotional events that deliver tangible and valuable rewards. For instance, you can have your audience members share photos of themselves using your products and then allow your audience to vote for the winner.

Other ideas may include storytelling contests, incentives for providing personal testimonies, and challenges to produce creative YouTube videos that pertain to your brand. Additionally, you can offer surprise bonus deals to reward your most loyal customers and fans.

So, what does all this mean? You can spread awareness of your brand by consistently providing exceptional customer service using some practical tips:

•   Use your listening skills and decisive action to make your customers feel valued.
•   Leverage irate customers to your advantage by proving your commitment.
•   Proactively communicate with customers on a friendly and personal level.
•   Establish authority by posting valuable, relevant content.
•   Exceed expectations and inject surprises to create memorable experiences.

It sounds simple, and it is. Can you afford not to use customer service to build your brand? Get started now. As always, remember to get help whenever you have a question or face a challenge.

About the author

Jen

Jen McKenzie is a self-employed author hailing from New York, NY. She writes extensively on business, education and human resource topics. When Jennifer is not at her desk working, you can usually find her hiking or taking a road trip with her two dogs. You can reach Jennifer @jenmcknzie

8 Common Mistakes to Avoid in Business Website Hosting

When choosing a web hosting provider, you should carefully evaluate your options before making a final decision. This isn’t always easy, as there’s plenty of jargon to deal with, which can make it hard to determine whether you’re actually getting a good deal for the price you’ll be paying.

The good news is that with just a little bit of information, you can avoid many of the common pitfalls when comparing hosting providers. Here are some of the top mistakes and how to avoid them:

Not Paying Attention to Hidden Charges

Sometimes, there will be additional charges associated with a hosting service that aren’t always clear from the start. These can include VAT and setup costs, as well as domain transfer fees charged if you want to transfer your domain away to another registrar.

Bandwidth charges are another common hidden charge. Some hosting providers limit the amount of data your website can transfer in a month and charge you extra for any overage. Bandwidth limitations can be a problem if your website grows in popularity and starts receiving a lot more visitors, as you may end up having to pay a high amount for the transferred data.

Choosing a Hosting Service With a Lengthy Contract

Many web hosting providers give big discounts if you pay for several years of service when you sign up. Some may even require that you pay for at least one year of service in advance. Even though this can save you money over paying for a monthly subscription, it’s not really a good idea.

When you first get started with a hosting company, you don’t know what type of experience you’ll have with them in the future. If ever you’re dissatisfied with the service and want to switch providers, it might be difficult for you to get back any amount you’ve paid in advance.

Not Considering Technical Support

Selecting a hosting company that has top-notch technical support is crucial, especially if this is the first time you’re using a web host and running your own website. No matter how good your hosting company is, there is a high chance that you’ll run into some type of problem at one point and will require their assistance. When you need help, using a hosting company with a support department that is easy to reach and answers your questions quickly will make all the difference.

A hosting service that provides around the clock support by different methods, such as phone, email and live chat may cost a bit more than a similar service with less support. But if you have a question about one of your hosting plan’s features or something isn’t quite working right, you’ll quickly see the value of a hosting service which provides high-quality support to all of its customers.

Relying on Reviews Made by Affiliates

The best way to find out whether a hosting company actually provides good value for the money is to read some hosting reviews. The problem is that not all reviews are neutral and unbiased. If you come across a website that just reviews a few hosts, with all reviews being overly positive and having a link to the purchase page of the web host, it’s certainly a site operated by an affiliate that receives commissions for every new customer they refer to a host.

When reading hosting reviews, it’s a better idea to consult several different websites. This will give you a more unbiased look at various hosting companies, helping you understand what their strong and weak points are.

Choosing a Provider Solely Based on Price

It’s not a good idea to assume that all hosting services are the same and just choose the provider with the least expensive options. Also, the highest priced hosts aren’t necessarily the best either, as some providers sell basic hosting services at highly inflated prices. A better approach to choosing a host is to think about what your needs are and then compare various hosting plans from different providers, as well as read independent reviews to get an idea about the quality of each company.

Paying Additional Fees For Products and Services You Don’t Really Need

Many hosting companies try to “upsell” during the checkout process. Be careful to review each page before clicking on the “continue” button so that you don’t buy any products or services that you don’t really need.

Many of the products offered during the upsell phase are hyped up by the web host as being worth hundreds of dollars, but are actually of little value. For example, some hosting firms charge inflated costs for website templates or directory submission services that you can easily find for free elsewhere.

Not Thinking about Scalability

One of the troubles of starting a new website is that it’s difficult to know how much your site will grow in the future. While your current hosting package may meet your needs for now, this may not be the case a few months down the road. For this reason, it’s very important to select a hosting provider that offers a variety of services and makes it easy to upgrade if you need to.

Using the Same Company For Web Hosting and Domain Registration

It’s common for domain registrars to also provide hosting services, but their packages are often overpriced and offer only basic hosting features. Many hosting providers also make it a huge selling point to offer a free domain name when you sign up for their service. However, this isn’t a huge benefit, as domain names are quite inexpensive and you can easily buy one independently.

Another point to consider is that having your domain and hosting offered by the same company can make it harder to switch to a different provider in the future if your needs change or you’re not satisfied with the service.

Selecting a hosting provider for your business website is one of the most important decisions you’ll make. To increase the chances of selecting a web host that is right for you and avoiding problems, you should do your research beforehand to avoid making mistakes that could prove costly down the road.

Guest Author, Josh McAllister, is a freelance technology journalist with years of experience in the IT sector. He is passionate about helping small business owners understand how technology can save them time and money. Find him on Twitter @josh8mcallister

Simple Tips for Handling a Business Expansion

Running a small business is nice, but there comes a time when every business owner wants to expand their business into something bigger and better. However, there are certain pitfalls that make it really difficult for businesses to handle their growth, especially if the growth is a rapid one. With bigger business come bigger responsibilities, and your ability to delegate them properly to competent managers. This is why it’s important to have a strong plan in place before even thinking about business expansion, and this guide will help you find out some of the best tips you can apply to your business in order to grow it successfully.

Focus on the Customers

One of the most important things when it comes to expanding a business is to understand and keep up with current market trends. If you fail to satisfy some of the basic customer demands you will never be able to grow your business beyond a certain point. This is why it’s vital to know as much as possible about their potential demands, as well as what’s trending and what your customers might be after. Whether it’s great customer service or a competitive product that can match any other out there, you need to know what to focus on.

Plan Your Marketing Campaign in Advance

No small business has ever expanded into a large one without investing heavily in advertising their brand. However, many business owners make a mistake and don’t actually factor in how the marketing itself needs to change once you start expanding, which can lead to a total crackdown of your expansion efforts. This is why it’s important to plan your marketing campaign in advance and try to cover all stages of expansion and how your campaign is going to adapt to meet the demands of an expanding business.

Running a business today means being online, which further means that investing in SEO is clearly something you should consider if you’re planning to expand. More traffic means more conversions, which will not only increase your revenue – but also boost your reputation as a brand.

Identify New Groups of Consumers

Expansion basically means moving past your existing customer base and thinking about how to attract new customer groups to become loyal to your brand. To do this, you need to diversify your products and/or services to better match the new groups you’ve identified. If you manage to do that, while also retaining your existing customer base, you’ll effectively have multiple income streams which will push your business forward. It’s always best to design new products to match what’s trending right now, so it’s important to constantly analyze the market for opportunities if you’re to get an edge over your competitors.

Get a Bigger Office

If you’re caught by surprise by your sudden expansion and you’re all of the sudden in a dire need of getting a new office, you might lose valuable time and money at a point in time when you need to be focused on the expansion. That’s why it’s crucial for you to identify when the expansion is going to happen and expand your workspace beforehand. While you might love your small, sturdy office, it’s no place to be once you start growing. Companies like Pinkjunk Rubbish & Junk Removal Company, 1800 Got Junk, Junk King, and numerous others, can get rid of the extra stuff you no longer need and save you a ton of time when moving an office.

Use Social Media to Your Advantage

Social media is a powerful marketing tool today, one that’s also the best marketing platform for many consumer groups out there. Be super-active on social media channels that best fit your industry. So if you’re in the business of interior design – Pinterest and Instagram might be your best bet. There are a couple of things to keep in mind when it comes to social media promotions, so pay attention.

  • Always Reply to Comments – There’s nothing users hate more than their comment staying unnoticed, so have someone vigorously answer everything that needs answering on your channels.
  • Deal with Negative Feedback in Private – If a customer had a bad experience with your service or a product, the last thing you want is to start a discussion for all the public to see. It’s bad for business, so always try to contact the user privately and settle things over there.
  • Fresh Content – Try to actively post fresh content, as that’s one of the best ways to get you traffic and conversions, as well as affect your SEO efforts.

Conclusion

Many businesses in the past decade failed for the sole reason of being unprepared for their expansion. Every small business owner wants their business to expand, so the more you’re ready for it – the better chances you’ll have to stay ahead of the game. By following these tips you’ll have a greater understanding of what awaits you and how to tackle it if you wish to successfully grow your business.

Guest author, Chloe Smith, is a cycling enthusiast, business consultant, and a part-time writer always willing to share tidbits of advice. She believes that passion, courage and, above all, knowledge breed success.

3 Signs You Desperately Need Help With Your Business

Regardless of what kind of experience you have in the world of business, there will be times when you need a little outside assistance. There is no shame in this – it’s just part and parcel of the process of building an empire. But it is important to be able to recognise when you need help, and to have the strength of resolve to ask for that help at the right time, and from the right people. These in themselves are surprisingly tricky things to get right, and can take as much practice and devotion as any other aspect of business. The first step, of course, is to recognise when you need help in the first place.

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You Are Spending Too Much Time On Non-Essential Tasks

If you find that you are routinely spending a lot of your day to day time on non-essential tasks, then it might be worth getting someone to help you with those tasks. By non-essential here, we don’t mean that they are not important for the running of your business, but that they do not directly involve your service, or your relationship to your customer. For example, you might be running a law firm, in which case you want to spend as much time as possible actually helping your clients. In this case, you will probably want to outsource your marketing, as marketing for law firms can take up a lot of time and energy – which you could be spending on your clients.

Your Sales Are Dropping For No Apparent Reason

One of the most distressing things which can happen in business is when your sales are declining and you can’t even tell why. When this happens, it often has a way of causing a significant amount of despair, and it can be one of the quickest ways for entrepreneurs to become disillusioned with their own organizations. If this starts happening to your business, the first step is to consider getting a consultant on board. It might be that their expertise – or just the fact of having an extra pair of eyes – will help you to identify the inherent problems in your business. You can then face those problems head-on, and so get your business back on track in good time.

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You Have Had An Influx Of Customers

Or, it could be the exact opposite situation: having many customers come to you all at once. Whether it is the result of good marketing, or just chance, having a sudden influx of customers is good news, but also a potentially very stressful time for you and your business. If this happens, one of your main objectives will be to bring some people on board to help you patiently and politely deal with those extra customers. You really want to get this right – succeeding at a time like this is a sure sign of a business that will stay around for a long time yet.

Getting help with your business is often the most sensible approach to take, and there is real value in learning when to do so, and when you can cope on your own.