Texting isn’t just for teens trying to figure out what to wear on the first day of school or to send a cute emoji. It’s a viable option for business communication, one that saves time, gets information quickly to where it needs to go, and one that can reach one person or a group of people.
Perhaps you used to dissuade your employees from texting as it seemed more of a social or an unprofessional mode of communication, but today it’s one of the easiest forms of communicating to get quick responses and information.
Texting for Convenience
Often texting is the easiest way to communicate when you are not at your desk or in front of your computer. It’s easy when you can’t pull up your email, and even when you have that email access on your mobile device, texting can still be much easier for some.
Most mobile devices have settings for texts to appear on the home screen, so there’s no pulling up an email to check and see what you’ve received. It’s also much easier to reread the whole conversation in text than in email.
Brief and to the Point
Another convenient point of text versus email is that usually texts are much more brief, which makes getting to the point much easier and more efficient. You can also engage in a group chat and have everyone’s responses quickly. This all makes for time saving and greater productivity.
People are also more prone to text back quickly than they are to email. Again, it’s just easier to access and is usually right there on the face of your phone. Therefore, you can get a response quicker and engage in a conversation rather than emailing.
As opposed to a phone call, it’s often better to text as you can send texts while engaging in other activities rather than focus on a phone call and people are more apt to respond quicker.
As the article “texting while flying?” looks at, with as much business traveling as people do these days, texting again might win the convenience prize.
Whereas most airlines do not support an Internet connection for emailing, many are starting to implement the capabilities to send and receive texts. This makes doing work and getting answers and communicating while flying a great way to utilize time in the air.
This is a win-win method for your business. Your employees (and you) are getting where you need to be and not wasting the time spent getting there.
When Not to Use Text
You do have some times when a phone call or email may be better than texting. For instance, the first time reaching out to a new account, customer or executive may best be done via email.
If you have a lot to say, stick with a phone call or email. Of course, if you are driving, stay off of your mobile device except to talk on the phone.
Texting has helped businesses be more productive. You can multi-task through texting, send and receive prompt, brief answers, and get your work done from land or air.
It’s a win-win!
About the Author: Heather Legg is an independent writer who covers topics related to small business, social media and more