As I get ready to write a grant to game-ify our online orientation, I was re-reading Rajat Paharia's book, " Loyalty 3.0." Below are his 10 Key Mechanics of Gamification (See...
Chapter 3 of Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification is a great primer on the concept of Big Data. Some of my...
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