As an employer, you should be doing what you can to care for employees for their sake. The more efforts you put in place, the better work you’re going to see. The more benefits you offer, the longer people are going to stick around. You get the idea; caring is sharing when it comes to company success. As such, any efforts here are sure to be worth your while in their own right.
Sometimes, though, the way we treat employees trickles to other areas of business. If morale is low, for example, both productivity and quality of work will suffer. In extreme cases, employee neglect may also impact your customers. That’s because there are certain neglectful things you may do which are plain even from a distance. And, you can bet that customers who notice these won’t use your services again. If neglect is severe, they may even complain or spread the word.
That’s because every customer has probably worked under a less than ideal boss. Employee rights are something most people are pretty passionate about. If employee happiness itself isn’t enough, then, consider the five most common areas of neglect customers tend to notice.
#1 Extreme workloads
As a boss, it’s natural that you want to get the most work out of your employees. The more they produce, the more profit you stand to see. But, overworking staff is a form of neglect in itself. And, you can bet that it’s one your customers notice. If customers see that your team are overworked, it’ll be a big black mark against your name. it isn’t those shop staff that customers will get angry at for queues. It’s the manager who expected one or two people to manage everything on their own. This is terrible management and plain bad employee treatment. And, customers are never going to put up with it from you. In extreme cases, they may feel so sorry for your staff members that they stop coming to you altogether. Better that than put more work on already overworked shoulders. To make sure this doesn’t happen, ensure staff only ever experience workloads they can manage. That means opening all your tills instead of leaving one person to cope with busy periods. It means asking for one task at a time instead of getting team members to multitask all the time. It also means recognizing when a member of your team is struggling to keep on top. If you don’t, you can bet that your customers soon will.
#2 Lack of training
With a few exceptions, there’s no law which says that you have to offer extensive training courses to every member of your team. But, this is a benefit which you really should consider putting on offer. At the very least, well-trained staff can help to improve your business with the skills they learn. Training also ensures that no one ever feels thrown in at the deep end or unable to cope with demands. Even short training courses can go a considerable way towards providing the skills the most inexperienced employees need. One thing’s sure; it’ll soon be clear to customers if you skip this. It isn’t difficult to spot when employee’s haven’t received adequate training. If they have to ask others for help or struggle to complete basic processes, it’s sure to look terrible. This sends an unprofessional image of your business as a whole, and is sure to turn customers away. Again, though, they won’t take their frustration out on the employee in question. Instead, they’ll want to know why a manager would offer such poor training possibilities. At the very least, you should pair all new employees with existing team members for a minimum of a week to avoid this. If at all possible, it’s also worth looking out for proper training courses you can offer new recruits. This will work in your favor during employment. It’s also sure to look better where customers are concerned.
#3 Sickness
Sickness is always a tricky beast in the workplace. For obvious reasons, you don’t want staff taking sick days. As such, you may not want to offer sick pay in the hope it’ll encourage staff to come in no matter what. But, leaving employees with no choice but to work while ill can open a whole can of worms. For one, sickness can spread like you wouldn’t believe. Working rather than recovering could also see illness taking longer to clear. And, to top all that, customers are sure to see sickness from a mile away. If an employee is pale and coughing, it’s never going to look good for your company. At the very least, customers will avoid you because they don’t want to catch anything. More often than not, though, they’ll probably want strong words with the manager who forced said employee into the office. That’s why it’s well worth putting workable sickness procedures in place. Something as simple as sick pay can ensure that staff recover from most bugs in a matter of days without worry. That can reduce the spread, and see you losing team members for far shorter periods. You may also find that it’s worth putting something like this employee assistance program in place. This provides easy access to medical professionals for every staff member. This perk alone could see employees seeking help as soon as possible. That, in turn, can see them back on their feet in no time. All without risking your customer’s catching wind that they were ill.
#4 Disrespect
Disrespect is never something you want in your working environment. If you talk rudely to staff, there’s no way you can expect them to stick around. They may be your employees, but they deserve the same level of respect you would give to anyone else. More, if anything, because they’re keeping your company afloat. Sadly, disrespect from managers isn’t all that unusual. And, customers usually pick up on this pretty sharpish. This is especially likely if you’re operating in a forward-facing workspace. In a shop, for example, barking orders at your employees will never go down well. If you make this mistake, don’t be surprised if customers start complaining on your team’s behalf. We all hate to see rude managers, after all. Instead, you should always aim to speak to employees on equal footing. Never bark orders, but ask politely. Make sure that words like ‘please’ and ‘thank you’ don’t slip from your vocabulary. The moment they do, both your staff and customers could soon turn away from you. And, that’s never going to help you realize your business dreams.
#5 Exhaustion
Last, you want to make sure that you never push your team to exhaustion. In some ways, you could tie this in with the extreme workload of point one. But, even if you aren’t overloading your team members, you could still be pushing them too far. Long working hours and a lack of paid holiday, for instance, can often leave employees in burnout. Expecting them to pick up emails during their evenings also counts towards this. If they’re barely able to unwind, they’re sure to hit a wall pretty soon. And, you can bet customers will notice it. If team members are scarcely able to get the sleep they need, they’re going to make mistakes and look exhausted. Don’t let it happen. Offer paid holidays and make sure no one works during their evenings. That way, your employees will always look fresh when they’re dealing with your customers.
