When you rent a space for a business, there are limitations on what you can do to customize it. You may be so worried about having problems with the property owner that you choose a pretty bland look and layout. Fortunately, there is still room for some creativity within the guidelines of even the strictest property owner. Here are four ways you can put your own distinctive mark on the space you rent for your new business.
Great Lighting
We need a lot less fluorescent lighting. It’s sterile, boring, and bland. You can give your business a unique look by returning incandescent bulbs to the space or, for the environment’s sake, unique LED bulbs. Properly placed, new lighting can cast distinctive shadows and beams in your space, making it stand apart from all the office-style lighting your customers see elsewhere.
Interior Finishes
You may have limitations on what you can do to change walls, windows, and doors, but you can still make structural customizations in your space. Some companies, like Archway Brick and Tile, know that you should check on getting a brick floor laid to eliminate the dull commercial tile beneath. See if wainscoting, chair rail, or other wall materials can be used to improve the look and durability of the area.
Adding Aromas
Atmosphere is created with all senses. Your space can look great and sound great, but you can really push the style over the top if it smells great too. This is an easy process for coffee shops and restaurants, but it might be a little tougher for other types of goods or services. Research what types of aromas are likely to encourage people to stay in the store. Consider seasonal options that refresh your store’s smell every few months.
Distinctive Paint
Most commercial rentals have been painted countless times, and it doesn’t necessarily help just to replace the taupe with beige. Instead, go with distinctive colors. Think about your brand, your logo, your products, and other factors that will suggest good color choices for your location. Then plan out the exact scheme, thinking about the combinations of colors and which ones will be applied to various features.
Never let yourself think that you’re tied down to a bland look when you rent a space for your new business. It is easy and profitable to customize your storefront, strip mall unit, or other rented location in such a way that you will bring in extra customers without running afoul of your landlord. Get creative and make it your own place.
Bio: Rachelle Wilber is a freelance writer living in the San Diego, California area. She graduated from San Diego State University with her Bachelor’s Degree in Journalism and Media Studies. She tries to find an interest in all topics and themes, which prompts her writing. When she isn’t on her porch writing in the sun, you can find her shopping, at the beach, or at the gym. Follow her on Twitter and Facebook: @RachelleWilber
