Modern Marketing Still Needs The Printed Word
It's a rather obvious point but it bears repeating: the way that businesses market their products and services will make or break the success of the business itself. However, many...
The Importance of Linking Your Online and Offline Marketing Strategies
Ask any business owner what they would like to see more of in 2014 and most likely their answer will have something to do with growth. All businesses, big and...
Have You Marketed the Right Hires?
The fine line between social media and marketing is becoming thinner by the second, which is why it's increasingly important for your company to market to the social masses. But,...
Are You Hearing Back From Customers?
Having good products or services, effective marketing strategies and convincing web content is key to attracting and converting customers, but you need to provide an easy way for your customers...
Marketing: Make it Part of the Budget
As the owner of a newly launched small business, you probably face a constant barrage of demands for more funding for virtually every aspect of your company's operations, including staffing,...
Pros and Cons of Marketing to Past Clients
Every business has departed customers. While some of them do not make any effort to win back their former customers, others try to promote their products to both existing and...
Top Tips for Choosing an Auto Insurance Provider
When it comes to selecting a motor insurance company you need to take into account a number of different factors. In the first instance, you should find out exactly what...
What Is Curation?
Curation is a popular topic for digital marketers. What does it mean to marketers? Why does it matter? Is it new? How should marketers think about curation? Check out this...
Marketing: Budget Necessity or Budget Buster?
Starting a business is all about achieving goals and fulfilling expectations, but it is during a start-up when the budget seems to be tighter than planned and may call for...
Guest Post: Marketing: Get the Most for Your Money
Marketing can seem like the answer to a business’s problems. It can feel like it is the perfect thing to do in order to help them to succeed. This is...
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