Ah, team building, two words that make your colleagues roll their eyes and escape the office in no time. And it’s true, lousily done team building activities can be quite boring. However, some team-building exercises promote fellowship and improve the team’s communication and collaboration skills, while having fun. There are various types of team-building exercises….
Tag: Events
How to Make Business Exhibitions Work for You?
A lot of people tend to underestimate the importance of mingling with your own target audience. The reason why this takes place is that they put too much value in the concept of spending too much time and money promoting their business online which is completely fine unless it makes them neglect offline marketing. Now,…
4 Ways Small Businesses Can Connect with Their Communities
Small business owners sometimes think that it’s impossible for them to connect with people in their communities because their schedules and budgets limit their promotional options. Yet, any type of time or money investment, no matter how small, is worth the effort. People are more prone to remember businesses that invest in the community in…
To Rent or not to Rent? Why a Rental Display Might Work for You
With your next trade show coming up, there should be one burning question on your mind: “how would I entice people to actually come to my booth and learn about my business?” Of course, the answer is having an attractive trade show booth! Now you must decide whether you are going to spend to have…
How Local Businesses Can Upgrade Their Local Presence
Local businesses need to focus their marketing efforts on a local level. This is because, with occasional exceptions (such as if you operate an online store as well), your customer base will be overwhelmingly local. Small local businesses need the support of their communities to survive and thrive, and their approach to marketing should be…
Going Global: How to Market to an International Audience
Building a business is not an easy task. When your brand is launching a global initiative, then the stakes and work are much harder. How do you reach out to an unfamiliar audience? Here are four strategies for global marketing success that your company can implement right away. Take advantage of social media platforms It’s…
5 Amazing Employee Appreciation Ideas for Your Small Business
According to some reports, feeling underappreciated is one of the most common reasons why people move on from their jobs. When asked what their employers could do better to improve engagement, 58% of the employees replied “give recognition.” With that said, it’s obvious that proving to your employees how much you care can really help…
The Value of Being Valued: 5 Employee Retention Tips
If you want to have a successful business, you need to be able to retain quality employees. It is as simple as that. There is a lot that goes into training new employees, both from the perspective of money and time. As such, you would be wise to do all that you can to retain…
5 Steps to Launch a Successful Event Management Company
Event management has always been, and always will be, one of the highly sought-after skills in the business world. What’s more, the unique skills involved in planning and effectuating a flawless event strategy are highly sought-after nowadays in all areas of life, allowing aspiring entrepreneurs in this field to organize everything from corporate events, to…
It’s All about Who You Know: 3 Networking Tips for Small Business Owners
As a small business owner, knowing how to effectively network with prospective clients, investors, and partners is essential, regardless of the market and industry you represent. Knowing how to network with professionals within your industry is imperative to connect with those who have the power to help and support the growth and expansion of your…