Small business owners know that more often times than not, your business becomes a major part of your life. You’re always working on and thinking about your business – whether you want to be or not.
An example is planning a vacation. Most people would think that because you work for yourself, you can take off as much time as you want whenever you want. Unfortunately, that is very rarely the reality.
If an emergency comes up or if business just so happens to be very busy, small business owners know they may have to cancel their vacation plans to meet the needs of the business.
If you want your small business to be successful, you have to work when the business is there.
Time Off is Minimal
Vacation time isn’t the only family event that may be impacted by your small business.
It’s difficult to take time off, meaning it’s difficult to make family functions such as kid’s school events or sporting games. You may have to cancel date night with your spouse, miss the annual friend’s Thanksgiving lunch or show up late to your son’s soccer game.
As the following article shows, what about bigger family stresses, such as the death of a family member or reuniting with the baby you put up for adoption?
A death of a family member, especially if it was an immediate family member, may cause your business to go into a tailspin. You’ll possibly need months of time off to allow yourself to grieve and be there for support to the remaining family members.
Hopefully, you have a good business support system in place that will allow for your much-needed time off.
Making Up for Lost Time
If you are reuniting with the baby you put up for adoption, you should plan on taking some time off to get reacquainted and make up for lost time. It’s also best to fully understand the motives as to why both you and the child you put up for adoption want to reunite.
Make sure that the child isn’t just looking to get a piece of your business pie, especially if you have seen recent success and growth.
While most likely it will not be the case that the child just wants a part of your business, it’s always best to cover all of your bases.
Owning a small business and working for you is the American dream, but those that are in that situation know just how much work it actually is.
You have to sacrifice time with precious loved ones, you miss family functions and vacations and you may end up working weekends and holidays.
Many things affect your business, too, such as the birth of a baby, the death of a family member or reuniting with a child you put up for adoption.
If you’re going to run a small business, be as prepared as possible and know in advance the sacrifices that you are going to need to make.
About the Author: Sarah Brooks is a freelance writer living in Charlotte, NC. She writes on a variety of topics including small businesses, social media and personal finance.
Many self-employed individuals and start-up companies prefer to establish their initial work places at serviced offices. This is because most serviced offices are easy to maintain, at affordable prices.
Don’t be contented in offering plain services and features at your serviced office in Singapore. Avoid letting things get old in your office over time. Let these quirky features spice up your serviced office’s premises, and amaze your clients instantly!
- Fast Internet Connection, At All Times
Of course, any regular client expects fast internet connection at an office space for rent of his/her choice. Having said this, you need to make an effort in fixing slow internet connection at your serviced office, whenever the need arises.
Don’t put the blame on others whenever your clients complain about slow online connection at your serviced office. Instead, take the initiative to think out of the box to fix the problem as soon as possible.
If slow connection persists, you may want to consider upgrading your connection type before you start losing clients. Be resourceful so you can be one of the first serviced offices to incorporate an internet connection atypical in Asia (e.g., a satellite or cable connection).
- Furnished Personal Computers and/or Laptops
Serviced office clients value convenience above everything else. In lieu of this, furnished personal computers and/or laptops at your serviced office will go a long way in attracting multiple clients.
Your clients will likely be busy professionals who live life on the go. For this reason, obviously, they’ll appreciate any extra effort on your part to make office set-ups additionally convenient for them.
Remember to charge reasonable fees to clients who will use the furnished computers at your serviced office. Earn extra revenues while ensuring maximum client satisfaction along the way.
- Advanced Computer Tutorial Services
Give your clients something to look forward to at your serviced office. Offer computer tutorial services to clients who wish to upgrade their knowledge at par with the digital era.
Offer these tutorial services in best deal packages. Retain loyal clients while offering outstanding services at par beyond your clientele’s expectations.
- Sit and Stand Desks
Be one of the first serviced offices in Singapore to furnish sit stand desks for clients’ convenient use.
Sitting and standing for a long time while working is one of the serious health conditions many people have had for a long time. Become the driving force in turning your clients’ health for the better at your serviced office by furnishing this new generation hybrid furniture.
- An Aesthetical Conference Room
Aesthetical views have known to have provided emotional therapeutic effects to many individuals. When things get hectic at the work place for your clients, let the aesthetic views in your serviced office’s conference room relax and calm the frantic nerves and senses. Make a difference in your clients’ lives by making them feel comfortable doing their work at your serviced office.
- A Movie Viewing Room
A movie viewing room at a serviced office entertains after a hard day’s work. Give your clients something to look forward to at your serviced office after they’ve had their share of work load for the day.
- A Mini Resting Lounge
You need to be prepared for any unexpected events that may come up while your clients use your office’s facilities. A mini resting lounge with a comfortable couch is an essential facility at a serviced office whenever medical emergencies arise. It’s just like having an area similar to a clinic at your serviced office!
- On Request Snacks and Drinks
Let your clients know you care about the things that make them happy. Offer your clients the options of requesting specific snacks and drinks at minimal prices. Make your clients feel at home while they work and spend time at your serviced office.
- Fire Safety Orientations
Stand out amongst the other serviced offices in the country by demonstrating fire safety orientation to each client during his/her first day of rental. Build strong relationships with your clients. Show them you care about their well-being not just on a professional, but also on a personal basis.
Don’t just settle for an ordinary image when it comes to providing serviced office spaces to clients. Stand out, and shine, by incorporating the quirky things mentioned above within your serviced office’s premises.
Mariam Montecillo is a blogger and infopreneur who writes on various topics mainly health and fitness. At present she works on behalf of LandedCondoPro.com, a portal for those who are looking for service office, new condo launches and landed property in Singapore. The objective of this site is to guide and help anyone to find the best deal.
Text marketing is gaining ground as more people are using their devices while on the go. Businesses see prime opportunities to appeal to customers and potential customers wherever they are.
Don’t Ask for Private Information
Make sure you don’t ask your customers for private information in a text. Instead, give them a link where they can go and enter their data on a secure site. This prevents hackers from gaining access to credit card information and other data through text messages.
For regular customers that you want to take access of a special offer, just have them use a code to get their coupon or freebie.
Make sure any private information you collect is kept safe and secure. The best advice is not to store data like credit card numbers that could cause problems if you should have a data breach.
Other data that you need to have should be stored in the cloud to prevent unauthorized access. Make sure you choose a reputable cloud storage company to work with.
It’s often been said that honesty is the best policy and that is true when it comes to text marketing. You have to get consumers to opt in to receive your texts so be honest about what you will be doing.
They will only open and read your texts if it is something they want to receive. Let them know if you will be sending them special offers or other incentives to buy.
Tell customers how often they can expect a text from you and stick to that schedule. You also have to let them know if you will be collecting information from them such as their location for geo-marketing.
Know Your Partners
Make sure you know the company you will be partnering with to send out your text messages. They will have access to customer phone numbers and your messages, and you want to know that they will not use the information in the wrong way.
As the article, Text Marketing and the Protection of Privacy, says, legislation is in place to protect consumers from unscrupulous practices of businesses. Companies must establish their own ethics and practices or more legislation will be put in place to do it for them.
The regulations implemented in 2013 require companies to provide a clear description of the text program, including providing the name and instructions on opting out.
They must also notify the recipient of any costs, including the notice that their carrier may have additional charges. Lastly, they must provide an indication to the frequency of messages.
Businesses can benefit from using text marketing to appeal to their customers.
However, they also have the responsibility to protect their customers and information. This is true in any case, but especially when collecting private information or location-based data.
When done correctly, text marketing is a win-win situation for both parties.
About the Author: Joyce Morse is an author who writes on a variety of topics, including business and technology.
With its baby boomers getting older and leaving the labor force, Australia finds itself facing a worrisome unemployment problem. In an effort to lower its unemployment rate, the government is taking measures to encourage employers to hire more baby boomers.
Here is a look at the employment situation for Aussie baby boomers….
Current Economic and Employment Situation in Australia
Figures released by the Australian Bureau of Statistics showed that the Australian economy grew at a rate of 2.8 percent in 2013, which was slightly weaker than the long-term trend of just over three percent. Nonetheless, it exceeded the forecasts of the Reserve Bank of Australia and economic analysts.
In the first two months of 2014, the unemployment rate in the country was six percent, the highest since July, 2003. However, the job market showed signs of recovery in February with the creation of close to 50,000 new jobs.
This increase in employment opportunities was substantial enough to offset the high-profile job losses at Toyota, Holden, Qantas and Alcoa. Then, in March, the unemployment rate fell to a four-month low of 5.8 percent.
Baby Boomers’ Participation in the Labor Market
According to a research report released by Suncorp Superannuation, about 48 percent of Australians think that the ideal retirement age is 60 to 69 years old. However, nearly half of Australia’s 5.5 million baby boomers believe that they will have to keep working into their seventies because of insufficient retirement funds.
There is some truth to this belief, as data from the Australian Bureau of Statistics revealed that 25 percent of Australians who are 65 to 69 years old are still working, and most of them are holding full-time jobs.
The Australian government is trying to create more job opportunities for baby boomers by giving a $10,000 payout to employers who offer a full-time position to a person who is above 50 years old and formerly on benefits.
Why Are So Many Baby Boomers Still Working?
Retirement is supposed to be a time to relax, enjoy hobbies and travel, but the recent global economic downturn, which hammered pension funds and asset markets, has forced some baby boomers to change their retirement plans.
Insufficient retirement funds and increased life expectancy are the two main reasons why many baby boomers are working after retirement.
More than 30 percent of them feel that they need at least $300,000 in super benefits in order to retire comfortably, according to the abovementioned Suncorp Superannuation report. While some of them decide to keep their old jobs, others choose to pursue continuing education and embark on a whole new career path.
Presently, there are many continuing education schools offering a wide range of degrees to keep baby boomers working towards their dream careers.
Working past retirement age does not only help Aussie baby boomers achieve financial stability; it also enables them to maintain their sense of identity and purpose.
About the Author: John McMalcolm is a freelance writer who writes on a wide range of subjects, from social media marketing to Cloud computing.
About a century ago, childbirth was a painful and risky process, and maternal and infant mortality rates were significantly higher than they are today. Over the years, new technologies have been developed to make childbirth easier, more comfortable and safer, and they are now being used in hospitals and maternity clinics in many countries.
Here is a look at four countries where technology plays an important role in ensuring safe pregnancies and childbirths….
The United States is a world leader in reproductive technology, but it is also one of the costliest places to give birth. According to an analysis performed by Truven Health Analytics, the fees for delivering babies in the U.S. have tripled since 1996.
One of the reasons why Americans are paying more for prenatal care and childbirth is because they have access to the most advanced facilities and technologies. Hospitals and maternity clinics in the country use a wide range of technologies to make pregnancy and childbirth as comfortable and safe as possible, including non-invasive blood testing, ultrasound scanning, spinal anesthesia, transcutaneous electrical nerve stimulation (TENS), cesarean section, vacuum extraction and others.
Cesarean sections, which are surgeries for delivering babies through their mothers’ abdomens, have significantly reduced childbirth mortality rates, and they are becoming an increasingly preferred option among American women.
All the prenatal and childbirth technologies that are commonly used in the U.S. are also available in the UK. British women have several options when it comes to choosing a place to give birth. They can either have their babies delivered in a maternity ward in a hospital, a facility that is run by a general practitioner or midwife, or at home.
Some hospitals and clinics have several different delivery methods for women to choose from, including giving birth in an adjustable delivery bed, bean bag chair or water, or by cesarean section.
In the UK, pregnant women can easily obtain information and advice including via articles on any topic related to pregnancy and childbirth from medical organizations, such as “considerations about where you deliver your baby“, “tips for preparing for your childbirth” and “ways to manage postpartum depression”.
In Germany, doctors and midwives can provide prenatal care, but only gynecologists can perform ultrasound scanning.
Women who want to avail of high-tech care usually go to hospitals to deliver their babies, while those who wish to give birth in a more holistic way may opt for birthing houses. Germany also has all the latest prenatal and childbirth technologies.
Japanese physicians use technology extensively when they are providing prenatal care. Most of them require pregnant women to undergo ultrasound scanning on every visit.
Delivery of babies is normally performed in one of three types of places, namely, hospitals, maternity clinics and birthing houses. Most Japanese women prefer vaginal delivery over cesarean section, and they usually give birth without using anesthesia.
As medical technology continues to improve, childbirth will be an increasingly easy and safe experience for women.
About the Author: John McMalcolm is a freelance writer who writes on a wide range of subjects, from technology to family issues.
There are many trends in modern marketing that reflect the average person’s consumption of media and how they access that media. More than television and radio, people are using the internet, and as a result, marketers have followed. When television was invented, it likely seemed that nothing could replace the silver screen, but video sharing sites like Youtube, and more recently apps such as Vine, have become extremely popular and in some instances are the first choice for video consumption due to their ease of accessibility and social options.
Video is only continuing to become an increasingly important way to market B2C, but does it have a place in B2B marketing? A recent Emarketer.com article says yes, citing 60% effectiveness out of ¾ of polled marketers who used social video. But what conclusions can we make beyond statistics?
If you’ve ever written a speech for a minimum speaking time, you know just how difficult it can be to come up with things to say for even a short period of time. Because speaking takes less time than reading, you’ll find you need a lot of voiceover when writing a script to fit a 2 or 3 minute time slot.
For a B2B application, videos are great because they make the most out of a short period of time. A lot of information can be packed into a segment of just a few minutes — you can inform your audience, go over a topic or how to do something, and educate them on any aspect of your company. This is a great way to appeal to other businesses who would most likely rather be shown than simply told, or worse, left to dig for information themselves.
The other aspect of social video that works well with B2B marketing is that it fits very well in any entry point of today’s sales funnel. Videos can lend brand awareness and offer opportunities to engage. Video content is also helpful when your audience is stuck in consideration, the moment when potential buyers most need convincing.
The advantage of videos is that they can certainly be convincing. Including product demonstration or examples are two ways you can drive viewers to conversion. Showing rather than telling, as mentioned, is an invaluable strategy for grabbing clients at any point during their buying process.
In addition to informing, video content also provides the opportunity for entertainment. Several B2B companies have used the format of a video to great effect, adding cheer to a marketing effort with success.
Injecting a little humor into any marketing effort is not a bad idea, and videos offer greater opportunity to do so with their performative aspects. Using live action in your video, or even simply humorous script, is a creative way to use social video in a B2B setting.
B2B video is not completely perfect. It may be difficult to calculate an ROI from video, and budgeting can be another factor. But if you can create compelling video spots and optimize production quality, social video can offer gains to many marketing goals.
Nick Rojas is a business consultant and writer who lives in Los Angeles and Chicago. He has consulted small and medium-sized enterprises for over twenty years. You can follow him on Twitter @NickARojas.
Healthy employees are happy employees, which is exactly why your business should adopt an employee fitness program. Whether you promote healthy eating within the office or extend lunch breaks so your workers have time to exercise, employee health is worth the extra effort.
Why Employee Fitness is Important
Keeping your employees healthy is all part of the new employee well-being frontier. More and more companies are putting the health of their employees first, which results in an improved work environment and increased productivity.
Fitness isn’t just about looking healthier; it’s about feeling healthier too. When your employees are fit, it increases their energy levels and stamina. Both of these factors lead to an increase in workplace productivity.
In addition, exercise and healthy eating also leads to an improved immune system. For your employees, this translates to fewer sick days throughout the year. A healthy, fit lifestyle also leads to a positive attitude, which is always beneficial in a work environment.
Tips for Adopting a Fitness Program
Making employee fitness a priority in your business is a fairly easy process. You can provide gym memberships to your employees and encourage them to exercise either before or after work. You can also begin an extended lunch break program that gives your employees time to walk or jog after lunch.
On top of that, providing your employees with a step counter like those sold at major retailers such as Walmart will get them involved in tracking their exercise progress and help them reach their fitness goals.
In the break room, you can also post healthy eating guidelines and nutritional recipes. Likewise, you can offer healthy snack options in your vending machines like granola bars and nuts instead of candy bars and potato chips.
Companies Putting Fitness First
There are a number of companies both large and small that are putting the health of their employees first. From in-house fitness centers to active employee retreats, the business world and the companies below are really beginning to realize the benefits of a healthy employee.
- GE – General Electric offers its employees a free Health Coach program that gives workers access to personal fitness advisors and state of the art gyms. The corporation, which has more than 130,000 employees, also offers a virtual clinic where employees can video chat with nurses about health-related issues.
- Genentech – One of the largest biotech companies in the country hosts weekly farmers markets for its employees so they can choose all-natural eating options. In addition, Genentech also offers guided meditation and physical therapy classes during work hours so employees can stay loose and mentally sharp throughout the workday.
- Coupons.com – The coupon giant Coupons.com has a campus gym and locker rooms where employees can exercise before and after work as well as during their lunch break. Not only that, the company also offer complimentary laundry, dry cleaning, and car wash services so employees can relax in their off time instead of running errands.
If you’re looking for a way to boost employee health, make fitness a part of your business.
About the Author: Adam Groff is a freelance writer and creator of content. He writes on a variety of topics including small business and human resources.