Your business having great customer service is one of many effective ways to increase site traffic. When it comes to expanding, it’s essential to promote yourself in a way that will get more people to visit your site regularly. By giving users an incentive like sales or promo codes, you’ll be able to convince them to buy from you. Once they see what your business has to offer and realize how useful and convenient your product is, they’ll become a loyal customer.
Try these five tips to increase your businesses site traffic:
Social media ads are one of the most straightforward ways for a business to grow its viewer count. Look into advertising your business’s logo and the products your business sells on large social media platforms like Facebook, Instagram, and Twitter. Doing this can bring in a high amount of customers.
While every user won’t click on the ads, you’re sure to find some members of your target audience that will. In your efforts to promote on social media, be sure to use unique photo and video content to drive users to your website as well. With a call to action such as “Swipe up to Shop the Look”, you’ll be able to maximize how many people view your business’s product.
Exit-intent popups are another option marketers can use to drive traffic to their website. An exit-intent popup appears when a user is about to leave your site that is used to convenience the viewer to browse a little longer. These pop-ups sometimes offer something of value to entice viewers into sticking around. Consider freebies like sales, discount codes, or similar valuable content.
In addition to adding value, these exit-intent popups are very easy and cheap for you to set up. They can be particularly effective if they catch consumers at the right moment, for example, while they’re making a purchase from your business.
Another important way to drive users to your website is to show people what makes your site and the product your business sells so great. Make it clear why your site is better than other or similar sites, doing this will encourage others to share their experience and bring in more viewers.
For example, instead of just telling people that your business site is the best, actually show them how with concrete examples. Whether you display site testimonials, reviews, or if you even simply provide infographics of all the benefits your business provides, showing your audience the real-world applications your business has done will also result in more traffic.
Everyone loves a deal and offering a promo code can be a great way to increase your site traffic. For example, if your business sells clothes, you can offer everyone a code for 10% off their first purchase using a promo code. Adding something like “Sign up today and get 10% off at check out” will give people an incentive and increase the numbers on your trial conversion dashboard.
Another easy way to attract more viewers is to simplify your site and make navigating it easy for each person. If you want more people to interact with your business site and your product, making it easy for them to do so is essential. Likewise, it’s important to make sure that viewers understand exactly what they’re getting when they agree to subscribe to your business, otherwise, they might end up feeling disappointed with their subscription and leave after only a short time.
A good way to convey exactly what users will get from your business is through videos that explain what your business offers or through FAQs. Remember, the more confident and excited a user is, the more likely they are to keep coming back and even more likely to refer your business to a friend.
While getting your businesses site traffic up isn’t easy, it can be done as long as you keep these five tips in mind when going through the process.