According to data, the number of users accessing the internet using their smartphones is projected to hit 3.7 billion by 2025. These numbers clearly show the importance of having a mobile-friendly site in today’s landscape. So, if you have a website or application that isn’t mobile-friendly, it’s high time to switch to make your brand stand out from the rest of the pack.
In this post, we’ll walk you through some of the handiest mobile-friendly tips that let you create a mobile-friendly site that will benefit your business.
Let’s get started:
Responsive Design Is Key
One of the first things you need to focus on is making your site mobile-responsive. Then, pick a mobile-friendly template for your site.
You can also research and look for the most relevant template or theme. Many popular site builders use aesthetic and mobile-friendly templates for your site, like WordPress, Wix, Squarespace, etc.
At Sytian Productions, (web developer philippines,) we tell clients that a responsive design will detect the screen size of users and the orientation of the layout so that it can change accordingly. Also, you have a site that’s fast and has a mobile-friendly interface. This enhances the overall user experience.
Delivery with Speed
Do you know that 47% of visitors will abandon your site if it takes more than three seconds to load? You want to improve your site speed to get ahead of the competition.
Here are some essential things to keep in mind:
- For search engines, speed is their preferred ranking factor. So, if your site takes more than 5-6 seconds to load, you won’t rank as well compared to faster sites.
- To enhance your site speed, you must compress files such as images and CSS to make them as light as possible. That way, it’s easier to load and takes less time.
- Keep the interface as clean and straightforward as possible to boost your site’s speed. That way, users can access your site quickly and easily.
Easy User Navigation
In an ecommerce site, you need more space to include menus that list categories, sections, and promotions. Thus, it would help if you condensed your navigation to make it clean and easy for mobile users.
One of the best ways to do this is to place an icon that’s a single menu opening to a drop-down menu whenever tapped. Make sure that these are positioned consistently on your site, so users know where it is.
Allow Guest Checkouts
It would be best if you also allowed guest checkouts so that customers can come back to your site whenever they have the time. Giving site visitors a free pass will make them more likely to purchase something from your site sooner than later.
Put a Search Function
Developing a fully functional search option is one of the most indispensable elements that you need to have in your ecommerce site.
According to data, 30% of visitors use search bars when added. It enhances the overall user experience and helps potential customers find out what they’re looking for without the hassle. As a result, it improves your conversion rates in the long run.
Take Into Consideration the Font and Size
The font and the size of your texts also play a key role in the overall appearance of your site. If you’re optimizing your site, ensure that you keep fonts appealing and best fit the screen size.
You should also analyze your site and pick the best font with the proper size. This enhances the overall visibility and makes it more mobile-friendly.
Website Security Is Crucial
A mobile-friendly site is about more than just having an easy-to-use interface. Still, it should also have a secure environment where users can transact securely with an authorized payment gateway.
So, ensure that you only add trustworthy payment gateways to your site. This makes it more secure and reliable for users.
Call-to-action (CTA) buttons are crucial, especially a prominent “Add-to-cart” button that enhances user engagement and boosts revenue. Ideally, CTA should be found above the fold in front of the center.
Check Your Site For Website Friendliness
Using performance tools such as Think With Google keeps you on your toes.
This allows you to check the performance and speed of your site regularly and will remind you of your excellent work if ever there are times you’ll get complacent.
Over to You
So there you have it. The surfing time linked to mobile sites on smartphones and tablets has already overtaken the time spent on desktops. Google is also focusing more on the search intent related to mobile phones.
Suppose you want to jump into the ecommerce market (or if you already have,) you can create a highly compatible site with mobile phones. Doing so allows you to attract a large number of users and give your business a boost. Good luck!