Instagram has over 1 billion monthly active users and 500 million people use the social media network every day.
So it’s easy to get more Instagram followers. If you’re of that thought, think again.
How to get more followers on Instagram is much harder even with the billions of users on Instagram today than a year or two ago.
The Instagram algorithm is becoming smarter. Companies using the platform are also getting cleverer. That means that the competition to get more followers on Instagram is insane.
But don’t worry, because this article is going to share with you practical tips and hack to help you gain more followers so you can grow your brand online.
The strategies to gain more Instagram followers you’re going to learn here will help you stand out from the crowd, establish yourself as an authority in your industry, and accumulate a huge following.
Let’s get started. Remember that most companies that offer assignment writing help have used these tips and have reported great results.
How to Get More Instagram Followers
- Partner With Micro-Influencers
- Team Up With Like-Minded Brands
- Use Hashtags Related to Your Industry To Get More Instagram Followers
- Make Your Instagram Account Personable and Relatable
- Created a Dedicated Hashtag and Cross-Promote It
- Make Potential Followers Know More About Your Brand
- Take Advantage of Video
- Cross-Promote Your Instagram Content on Other Platforms
- Share Memes That Relate to Your Target Followers
- Avoid Boring Your Target Audience
- Take Part in Popular Conversations
- Adjust Your Instagram Settings to Show Content on Approval
Let’s get in-depth with each tip and hack below.
1. Partner With Micro-Influencers To Attract More Followers on Instagram
When it comes to how to get more Instagram followers, you need to create an effective influencer campaign strategy. There is no better way to achieve this without partnering with micro-influencers.
Instagram micro-influencers are people who are trusted by their followers and working with them could open you up to a new audience.
Of course, micro-influencers have an awesome engagement rate.
However, there is one thing worth noting when finding influencers to grow your brand on Instagram.
Not all influencers are worth partnering with.
As a rule, you need to find influencers you can build a lasting relationship with.
After all, it takes time to build a relationship with your influencer’s followers.
But as you continue working with micro-influencers, their followers will know more about your brand and start to build trust with it.
Also, you need to target micro-influencers with around 0 to 25k followers.
In a nutshell, you should work with the right influencers with who you can build a long-lasting relationship with building projects that their audiences have interests in.
That’s how you can grow Instagram followers with influencer marketing.
2. Team Up With Like-Minded Brands
Collaborating with other relevant brands is also another amazing way to get more Instagram followers.
Ever since the internet became a tool for marketing, many brands have embraced co-marketing campaigns.
When you collaborate with other brands in your or outside your niche, you make your brand known to their audiences.
This helps to attract followers that you couldn’t have gotten had you worked alone.
This is especially helpful if the followers of the brands you collaborate with have interests in yours. They won’t hesitate to follow you after seeing your collaboration with a brand they already follow.
The good thing about running co-marketing campaigns is that it’s not as complicated and expensive as you may think.
Brand-by-brand can 2X your organic reach without breaking your bank.
You just need to find awesome brands to partner with. Most importantly, ensure both your followers and those of the brands you partner with will benefit from your collaborative marketing.
3. Use Hashtags Related to Your Industry To Get More Instagram Followers
When it comes to gaining more Instagram fans, you don’t want to have too many people following you who aren’t even interested in your products or services like Australian writing.
You want quality followers.
In other words, you want to accumulate followers who are likely going to become real customers.
So, you want to use hashtags related to your industry otherwise using any hashtag will do more harm than good to your brand’s growth.
You also need to use hashtags that your target audience is looking for.
Remember that you need to be more specific to show your target audience that you’re an expert in your industry.
Once you win their trust, it would be easier to make them your followers.
Plus using industry-related hashtags could make you stand out from the competition.
As you use industry-related hashtags, you also need to avoid those that are so common.
As you work on attracting many followers on Instagram, you need to avoid being desperate.
And this is to say that you need to avoid hashtags that will make people know that you’re looking to get more Instagram followers.
Avoid using hashtags such as #followback, #follo4follow, #followme, or any other hashtag related to these.
According to Adrian Gregory, a dissertation help writer at best essay writing service who is also a professional social media marketer, it’s possible to get followers with these hashtags but you better prioritize quality over quantity when it comes to attracting Instagram followers.
4. Make Your Instagram Account Personable and Relatable
Perhaps you don’t need to be reminded that Instagram was initially created for image-sharing purposes and fun-making.
And even though it’s one of the most powerful social media marketing networks, it’s still a place where people socialize.
For that reason, you need to make your account personable and relatable by sharing your selfies. This is backed up by an Instagram study that shows that sharing selfies could attract more likes to your profile by 38%.
It would be easier for people to follow your brand on Instagram if they can relate to it.
As stated earlier, to stand out from the crowd, you need to show people that your brand is YOU. You could share some behind-the-scene videos or photos of your employees, etc.
You could also encourage your employees to share posts about your products or services or anything related to your brand as well.
5. Created a Dedicated Hashtag and Cross-Promote It
Branded, dedicated or custom hashtags are a powerful tool to get more Instagram followers.
When people interact with your branded hashtag, it would be easier for them to follow you.
Branded hashtags are good as they don’t make you sound too promotional.
Also, make sure you cross-promote your branded hashtags.
How do you do this?
If you have printed media such as store signages, receipts, or print ads, you can include your dedicated hashtag there.
You can also encourage people to make tweets using your dedicated hashtag as well.
Once people start making tweets with your dedicated hashtag, it will become popular and this could help to increase your Instagram followers.
6. Make Potential Followers Know More About Your Brand
People these days are more skeptical than ever. They want to do business with brands they know in-depth.
So, you need to make potential followers discover more about your brand.
When it was launched, Instagram was primarily used for sharing awesome and interesting visuals.
First forward to 2020, and the biggest Instagram trend is genuineness. This involves writing longer Instagram captions that take more about your brand and your mission. This is so that people can discover who you are, what you do, and what you’re up to.
Instagram allows you to write up to 65 to 70 words long in your captions.
Writing long-form captions also helps to raise awareness of a campaign or something you stand for as well.
7. Take Advantage of Video
People love video content and that’s why many brands are embracing the use of long-form video content for IGTV. So, it’s safe to say a video is here to stay.
The good thing is that the recent changes allow you to align your Instagram followers with your IGTV content.
According to assignment writing services Australia, another good thing is that video content drives more engagement on your feed and this could enable you to get more Instagram followers.
What’s more, the new IGTV preview feature lets you achieve more with your video content.
As if that’s not all, your IGTV video will appear better on the Explorer page than an image post. That means more people will see your brand.
Bonus Tips on How to Get Instagram Followers
How to Get More Instagram Followers #1: Cross-Promote Your Instagram Content on Other Platforms
Chances are that you have other online accounts apart from your Instagram.
You can also take advantage of these accounts to get more Instagram followers as well.
Your website, YouTube, Twitter, Pinterest, Facebook followers could also follow your Instagram account only when you make them know about it and there is no better way to do this than to cross-promote your content.
Cross-promoting your Instagram content is as simple as making a post on Facebook and telling your followers to also follow you on Instagram.
This could help you gain new followers or those who already follow your other accounts.
Perhaps you’re wondering how to cross-promote your Instagram content.
Here are a few tips to do it:
Encourage people to follow you from your other accounts
Assuming you have a YouTube account, you could share something exclusive and encourage people to find out more on your Instagram account.
Place an Instagram button on your website
WordPress contains a handful of tools and plugins that allow users to integrate social media buttons with ease.
You could take advantage of these plugins to place Instagram buttons on different pages that attract many visitors and rest assured even if not all the people who come to your site will click the buttons, you’ll still get more clicks and followers.
Make the most out of your email marketing campaigns
This is as simple as adding a small footer including links to your social media accounts in your emails.
You can do this when sending your daily newsletters to your subscribers.
How to Get More Instagram Followers #2: Share Memes That Relate to Your Target Followers
The popularity of memes on Instagram is clear. This doesn’t need any debate.
You can also get more Instagram followers by creating memes that resonate with your target followers.
Many brands such as @hellosunshine and many others are currently taking advantage of this trend to build brand identity and get more followers.
See, it’s easy to recognize a meme but knowing what it means isn’t easy.
Memes are usually fun and clever. Besides, they usually involve a combination of images and texts. Many brands create memes in GIF or video format.
How to Get More Instagram Followers #3: Avoid Boring Your Target Audience
Even though hashtags are a powerful tool for getting more followers on Instagram, you don’t want to use them.
You risk boring your target followers if you don’t mix hashtags with interesting stories.
Make sure to write funny stories to avoid boring people.
How to Get More Instagram Followers #4: Take Part in Popular Conversations
Don’t be left out of popular conversations.
Make sure you participate by sharing your knowledge and using relevant hashtags as well.
Specific hashtags work effectively like long-tail keywords.
They are used to target user intent and could help you attract the right followers who can become your customers.
Just don’t include too many popular hashtags as they are helpful to get general followers who might not be interested in your brand.
Well, of course, they help to build brand awareness but you should use specific and popular hashtags.
How to Get More Instagram Followers #5: Adjust Your Instagram Settings to Show Content on Approval
People are going to tag your bran with photos but not all of them are relevant to your brand.
So you need to change your Instagram settings so that only photos that you approve manually go live.
Head over to your Instagram Settings then Options, go to Photos of You then change to Add Manually.
That’s How to Get More Instagram Followers!
So there you have it. How to Get More Instagram Followers is challenging. However, if you follow these tips and hacks, you could attract more followers on Instagram.
Have you tried all or any of these tips and hacks?
What’s your experience?
Let us hear that in the comment section.
Author Bio: James Murphy is a social media marketing specialist and content writer at Dissertation-today.com who also offers the best essay writing service. If you’re looking for essay help, James is the guy to talk to. James is a father of two lovely toddlers and a dedicated supporter of the New York Yankees.