The business world is constantly in flux, adapting and evolving to match the demand. For your company to remain a success on the market, you need to make sure it feels fresh to new customers. It has to always be the business offering more to customers and going the extra mile. To do this, keep two ideas in mind, relatability and relevance. It’s important you make sure that your business and marketing campaign is running on a connected model. Everything should be tied to everything else otherwise you are losing potential in your business. What we mean by this is that you might get customers to your Twitter. But, if there’s no link to your site, then they can’t buy so it’s a rather pointless follow. Or, you might get one buy from them. But, if they don’t feel a connection with your company, they won’t buy again. As such, it is a missed opportunity. Here’s how to keep customers connected in your business model.
Support Through Live Messaging
Gone are the days when you needed a full room of employees for customer phone support. Instead, you can now give them all the support and services they need online with a live messenger. Live messengers provide customers with instant access to your business. It’s easy to setup, cheap to run and customers will appreciate knowing that support is only ever a quick tap away on the keyboard.
Marketing Through Social Networks
Social networks are an easy, natural ways to make customers and clients feel as though your company is more than a business. It’s something they can relate to and connect with on multiple levels. For instance, with snapchat, fun images and viral videos can gain the attention of the press and the consumer. You should certainly be looking into this possibility, and you can find out more in the following infographic.
Infographic By Interesting Facts About Snapchat