demographics Archives

Methods for Determining the Demographic of Your Business’s Customers

nancyrubinMay 9, 2022May 9, 2022

Customers are the lifeblood of any business. They are why you opened your company in the first place, and without them, your business is useless. However, not all customers are...

Audience branding Targeting Video

How to Get Customers Interested in Your Brand

nancyrubinJuly 20, 2021July 20, 2021

Brand recognition is a crucial matter for a business owner. You want to do all in your power to turn your business into a household name. It's in your very...

Career moving Relocation

Top Cities to Consider When Relocating for Your Business in 2021

nancyrubinMarch 23, 2021March 23, 2021

As a business owner or an aspiring entrepreneur, you may reach a point at which you realize your hometown or your current city isn’t the best place to develop your...

Analytics Customer Engagement Customer-Centered Surveys

Create Inclusivity Through Your Demographic Survey Questions

nancyrubinMarch 11, 2021March 11, 2021

Surveys are valuable tools in today’s world. The results they offer can influence your business’ bottom line based on how you react to them. But before reaching that finish line,...

Analytics Audience branding Social Business Social Media

How to Analyze the Audience of Your Instagram Page

nancyrubinOctober 30, 2020June 7, 2021

Understanding your audience is a vital aspect of your Instagram marketing strategy. It goes beyond having a large following or using tools to check Instagram followers. You'll need to invest...

Content Marketing Digital Marketing Marketing Search SEO Targeting Video

How to Create Quality Marketing Content For Your Business

nancyrubinOctober 21, 2020July 11, 2022

Are you getting the right number of likes, clicks, and shares for your content? If the answer is no, it's time to take action. Your best bet is to focus...

Content Marketing Marketing Social Social Business Social Media

How IP Targeting Can Enhance Your Marketing Tactics

nancyrubinApril 1, 2020

One of the biggest challenges of marketing is trying to make every dollar count. For many businesses, marketing dollars are like casino money: You don't know if you are going...

Business business finances business travel Content Marketing customer service Marketing process management project management sales Search small business Social Business Strategy

5 Tips to Expand Your Business into a New Market

nancyrubinSeptember 17, 2019

To expand a business into a new market successfully, you need to be bold, you need to allocate financial resources, and you need to have a comprehensive strategy in place....

advertising Analytics Content Marketing data Marketing online

4 Ways to Market to Broader Demographics

nancyrubinJune 24, 2019

Reaching more customers is always a great way to ensure that your business can grow. Sometimes, though, it's not just the numbers that matter - it's making sure that you...

Business Content Marketing customer service Marketing small business Social Business

Say My Name, Say My Name: 4 Branding Tips for Small Businesses

nancyrubinApril 16, 2019October 27, 2019

You may think only large companies have a “brand” that makes them readily recognizable in the marketplace. But even small companies can develop a brand that helps easily customers understand...