B2B Archives - nancyrubin

How to Improve Your Small Business’s Relationships With Vital Suppliers

nancyrubinNovember 2, 2020November 2, 2020

As a business owner, it's important to maintain a healthy relationship with both customers and suppliers. Suppliers provide your business with your products, so having a good relationship with suppliers...

Business Content Marketing Marketing sales Search SEO small business web website

Finding New Leads For Your Business

nancyrubinAugust 6, 2020August 6, 2020

Businesses can seem so fixed in their operations, but that’s often not the case. Like anything else in life, for a business to endure the test of time, it must...

Analytics Business customer service small business Social Business web website

3 Ways B2B Businesses Can Reduce Client Churn

nancyrubinJune 15, 2020June 15, 2020

Did you know that reducing client churn by 5% can boost your profits by 25 to 125%? And that the probability of selling to a current customer is 60% to...

branding Business content Content Marketing Design Marketing small business web website

How Your Web Design Can Impact Your Content Marketing

nancyrubinFebruary 21, 2020March 3, 2021

Technological advancements continue to change the way companies interact with their customers and online communities in general. Content marketing is an ever-changing technique that requires frequent updates and expert analysis....

business travel Content Marketing Equipment Event Planning Marketing travel Video

5 Strong B2B Relationships Every Marketing Event Manager Needs

nancyrubinFebruary 8, 2020August 27, 2020

A successful marketing event is a powerful promotional tool, one that can leave a lasting impact on guests and attendees. Savvy marketing professionals understand the importance of having access to...

accounting application applications customer service Management process management project management small business

How to Better Manage Business-to-Business Transactions in a Small Business

nancyrubinDecember 3, 2019December 3, 2019

If you are just starting up a small business, you are likely building a loyal customer base and your business brand on the internet. While developing these important aspects of...

branding Business content Content Marketing Search SEO Social Media social networking Uncategorized

How to Increase Exposure of Your B2B Content

nancyrubinAugust 30, 2018

Content is considered king in the marketing world for both B2C and B2B sectors. Many companies that provide special products or services to suit their clients' needs, seek to help...

Business business finances Finance Marketing Staffing

Working with Another Company? Top Tips for B2B Negotiations

nancyrubinApril 16, 2018April 16, 2018

Many companies enter into business-to-business (B2B) negotiations in the wrong way. This is because they often fail to communicate properly. Communication in the business world needs to be direct, efficient...

Marketing sales Uncategorized

Are Your #B2B #Sales Hot or Cold?

nancyrubinFebruary 19, 2016March 2, 2016

When it comes to B2B sales, having the right formula can mean the difference between running a very successful company or one that is average at best. The importance of...