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Conferences are one of the best places for networking. You're surrounded by people with similar interests, including many who can help you advance your career. There's plenty of opportunity for...

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Getting Your Name Out There: 3 Tips for Business Promotion

nancyrubinJanuary 24, 2019December 2, 2020

One study showed that one-third of businesses lacked significant marketing resources. While some business owners may let that stop them, we already know that you're a true entrepreneur. But the...

Business business finances Leaders Leadership small business Social Social Business Social Media

5 Big Mistakes No Successful Entrepreneur Will Make Again

nancyrubinDecember 26, 2018

It may seem like some of the biggest companies out there are being run by people who know everything about the business world. While they may know a lot about...

branding Communication Marketing Social Social Business Social Media

Defending Your Reputation When The Knives Come Out For You

nancyrubinNovember 26, 2018December 18, 2023

When you own a business of your very own, your reputation is everything. It’s what makes your clientele choose you over your nearest competitor. It’s what engenders a sense of trust...

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5 Actionable Tips for Scaling Your Small Business

nancyrubinOctober 30, 2018October 25, 2019

Do you know how to scale your business? Starting your business took a lot of hard work. Now that you're ready for expansion, you will likely face an entirely new...

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Best Ways Managers Can Motivate Their Team

nancyrubinOctober 23, 2018August 15, 2020

It’s hard to keep everything right on schedule when the office morale is low and people are slacking at half of their work capacities. According to Gallup, only 29% of...

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5 Ways to Run a Successful Food Truck Business

nancyrubinOctober 22, 2018October 23, 2018

Running a successful food truck business is a lot of hard work. Yet, many make the mistake of treating it like a hobby. If you are serious about making your...

Communication Content Marketing home office Marketing SEO small business Social Business Social Media

3 Ways the Internet Can Make or Break Your Home-Based Business

nancyrubinOctober 17, 2018April 8, 2025

The internet has absolutely transformed how companies do business and how consumers purchase products. This transformation has been dramatic and has affected all sectors of the economy. If you ignore...

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Starting a Business: How Bring A-Game in Your Marketing Campaigns

nancyrubinSeptember 20, 2018September 20, 2018

If you are a new startup, then it is essential that you bring your A-game to your marketing game before you even have enough experience to really know what you...

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How to Increase Exposure of Your B2B Content

nancyrubinAugust 30, 2018

Content is considered king in the marketing world for both B2C and B2B sectors. Many companies that provide special products or services to suit their clients' needs, seek to help...